Privacy policy

At Sutrika By Anve, trust is woven into every customer relationship. This Privacy Policy explains how we collect, use, disclose, retain and protect personal data when you visit our website, communicate with us, create an account, place an order or otherwise engage with our services.

By using our website or providing personal data to us, you acknowledge this Privacy Policy. Where consent is required, we will request it separately. You may withdraw that consent in the manner described below, subject to applicable law.

1. Information We Collect

Depending on how you interact with Sutrika By Anve, we may collect the following categories of personal data:

· Identity and contact information, including your name, email address, telephone number, billing address and delivery address.

· Account information, including login details, saved preferences and wish-list information, where these features are available and used.

· Order and transaction information, including products purchased, order value, payment status, returns, exchanges, delivery records and customer-support history.

· Payment-related information. Payments are processed by third-party payment providers. We may receive transaction identifiers, status confirmations and limited billing information; however, we do not intend to store complete payment-card credentials.

· Device and usage information, including IP address, browser type, device information, pages viewed, interactions, referral source and approximate location derived from technical data.

· Communications and preferences, including enquiries, feedback, reviews, consent records and marketing choices.

· Cookie and similar-technology data used for essential website functions, saved preferences, performance, analytics and, where enabled, relevant marketing.

Please provide only information that is accurate and necessary. If you provide personal data relating to another person, you are responsible for ensuring that you are authorised to do so.

2. How We Use Personal Data

We may use personal data to:

· process payments, orders, deliveries, returns, exchanges and customer-service requests;

· create and administer customer accounts and saved preferences;

· authenticate transactions, prevent fraud, protect our website and maintain security;

· send service communications, including order, payment, dispatch, delivery and support updates;

· personalise the shopping experience and improve our collections, content, website and services;

· send communications by email, SMS or WhatsApp about collections, previews or offers, where permitted and in accordance with your choices;

· conduct analytics, maintain business records and enforce our policies and agreements; and

· comply with legal, tax, accounting, regulatory and dispute-resolution obligations.

3. Consent and Communication Preferences

Where a processing activity is based on consent, you may withdraw that consent by using the unsubscribe or preference option included in the relevant communication, adjusting available settings, or contacting us. Withdrawal will apply prospectively and will not affect processing already completed or information that we must retain for a lawful purpose.

Transactional and service communications may continue when necessary to fulfil an order, respond to a request, protect an account or comply with a legal obligation.

4. How We Share Personal Data

We do not sell or rent personal data. We may disclose limited personal data, where reasonably necessary, to:

· payment processors and banks for payment authorisation, settlement, refunds and fraud checks;

· logistics, courier and fulfilment partners for dispatch, customs processing, delivery and returns;

· website-hosting, cloud, technology, analytics, customer-support and communication service providers;

· professional advisers, auditors, insurers and other service providers supporting our business;

· government, regulatory, judicial or law-enforcement authorities when disclosure is required by law; and

· a buyer, investor or successor in connection with a proposed or completed reorganisation, merger, acquisition or transfer of business, subject to appropriate safeguards.

We expect our service providers to process personal data only for authorised purposes and to maintain appropriate confidentiality and security safeguards.

5. Cookies and Similar Technologies

We may use cookies and similar technologies to operate our website, remember selections, understand performance, prevent misuse and improve relevance. Where a preference tool is available, you may use it to manage non-essential cookies. You may also adjust your browser settings; however, disabling essential cookies may affect website functionality.

6. Data Retention

We retain personal data only for as long as reasonably necessary for the purposes described in this Privacy Policy, including order fulfilment, customer support, fraud prevention, legal compliance, accounting, taxation and dispute resolution. Retention periods may vary according to the category of information and applicable legal requirements. When personal data is no longer required, we take reasonable steps to delete, anonymise or securely dispose of it.

7. Data Security

We use reasonable administrative, technical and organisational safeguards designed to protect personal data against unauthorised access, disclosure, alteration, loss or misuse. Access is restricted according to business need. No website, transmission method or storage system can be guaranteed to be completely secure; accordingly, we cannot guarantee absolute security.

8. Your Rights

Subject to applicable law and verification of your request, you may ask us to:

· provide information about the personal data processed by us;

· correct, complete or update inaccurate personal data;

· erase personal data that is no longer required or is otherwise eligible for deletion;

· withdraw consent or change your marketing preferences; and

· raise a grievance concerning our processing of personal data.

We may request information reasonably necessary to verify your identity and protect your account. A request may be limited or declined where permitted by law, including where retention is required for a transaction, legal obligation, fraud-prevention purpose or the establishment, exercise or defence of legal claims.

9. Children’s Personal Data

Our website and services are intended for adults. We do not knowingly seek to collect personal data from a child without appropriate authorisation. If you believe that a child has provided personal data to us inappropriately, please contact us so that we may review the matter.

10. External Links and Third-party Services

Our website may contain links to third-party websites or services. Those third parties’ privacy practices are governed by their own policies, and Sutrika By Anve is not responsible for their independent content or practices. We encourage you to review the applicable privacy policy before providing personal data.

11. Transfers and Processing Locations

Our service providers may process personal data from locations outside your jurisdiction. Where personal data is transferred or made accessible across jurisdictions, we take reasonable steps intended to ensure that the transfer and processing are consistent with applicable legal requirements.

12. Changes to this Privacy Policy

We may update this Privacy Policy to reflect changes in our services, technology, business practices or legal obligations. The revised version will be published on our website with its effective date. Where required, material changes may also be communicated through an additional notice.